Seven platforms agencies compare when Vendasta's marketplace and managed services feel too heavy, with what you actually resell and who bills the client.
Vendasta is built for agencies that resell a wide shelf of local marketing: reputation, listings, social, advertising, a marketplace of more than 250 products and a fulfilment team you can hire under your own brand. That breadth is the point, and it is also the reason some agencies back away. There is a lot to learn, the plans run on monthly wholesale spend minimums rather than a flat fee, and the website builder is something you source rather than the heart of the product. Here are seven alternatives, compared fairly, with prices checked at the time of writing (October 2026).

Vendasta prices differently from most agency platforms. At the time of writing the platform subscription is $0 on Starter, Professional and Premium. What you commit to is a monthly minimum of wholesale spend: $99 on Starter, $499 on Professional and $999 on Premium. If your client orders meet the minimum, the platform itself costs nothing extra. If they do not, you pay the shortfall, and unused minimum does not carry into the following month.
Three other details tend to decide it. Starter gives you one team seat and co-branding only, so your clients still see the Vendasta name in the portal. The genuinely white-label client portal starts on Professional, which comes with a one-year contract and five seats. And some spending does not count towards your minimum, including third-party marketplace purchases, which is easy to miss when you are modelling the cost.
None of that is a knock on the product. Agency reviewers consistently praise the marketplace and the onboarding, and the most common complaint is the learning curve rather than the quality. If you already sell local marketing to dozens of small businesses every month, the minimum is money you were spending anyway and the fulfilment is hard to replicate in-house. The agencies that struggle are usually the ones who mainly build and look after websites, carry a handful of retainers, or need a tool the whole team can learn in a week.
Answer these before you book a single demo. They narrow seven options down to two or three very quickly.
| Platform | What the agency resells | White-label depth | Entry cost (October 2026) |
|---|---|---|---|
| Vendasta (for reference) | Reputation, listings, social, ads, 250+ marketplace products, fulfilment | Co-branding on Starter, white-label portal from Professional | $0 subscription with a $99 monthly wholesale minimum |
| GoHighLevel | CRM, pipelines, funnels, email and SMS, automations, calendars | Branded web app; SaaS mode and rebilling on Agency Pro | $97/month (3 sub-accounts) |
| DashClicks | Sites, funnels, CRM, reviews, reporting, plus paid-media and SEO fulfilment | Branded platform and white-label services | $199/month or $1,788/year, unlimited sub-accounts |
| Duda | Websites and client editing for small businesses at volume | Branded login, dashboard, emails and builder domain on White Label plan | $19/month annual (white-label from $149/month annual) |
| Wix Studio | Design-led websites; revenue share rather than resale | Clients stay on Wix-branded plans | Client sites on Wix plans from $17/month annual |
| Simvoly | Funnels, websites, communities and basic marketing | Your logo, domain, plans and payment processor | $69/month, or $59 on annual billing |
| 10Web | AI-generated WordPress sites and hosting | Branded dashboard and builder from Agency Core | Agency Starter $42.50/month annual (10 sites) |
| WebNewBiz | AI-built websites, online stores and an AI CRM with funnels | Your brand, your dashboard domain, your Stripe or PayPal | Agency pricing on request |

GoHighLevel is the usual first stop for agencies leaving Vendasta, and the two are less alike than people assume. Vendasta sells a shelf of services; GoHighLevel sells the plumbing, a CRM with pipelines, forms, calendars, email and SMS, review requests and automations, which you resell as your own software.
At the time of writing, Starter is $97 a month with three sub-accounts, Unlimited is $297 with unlimited sub-accounts, and Agency Pro is $497, which adds SaaS mode with automated sub-account creation so clients can sign up and be billed by you. You can brand the desktop web app, and a branded mobile app sits on the Enterprise tier, quoted by sales.
It suits agencies selling lead generation, nurture and booking systems on a monthly retainer, especially if you want to charge software margin on top. Be honest about two things. Website building is its weakest area: pages are funnel-shaped rather than proper multi-page sites with a real CMS. And setup is a project in itself, so budget weeks, not an afternoon. If that is your worry, our guide to GoHighLevel alternatives goes through the lighter options in more detail.
If what you like about Vendasta is the combination of software and someone else doing the work, DashClicks is the nearest match. The Pro plan is $199 a month, or $1,788 a year, with unlimited users and unlimited sub-accounts. That includes sites, funnels, a CRM, deals, projects, reviews, forms, an inbox, reporting and its instant audit and instant site tools.
Alongside it sits a fulfilment centre with no software fee, where you pay only for the services you order: white-label Facebook, Google and TikTok ads, SEO, backlinks, content, social posts and listings across 70 or more directories.
The appeal is predictability. One flat subscription, no wholesale spend minimum, no one-year platform contract, and services you buy only when a client has paid you for them. The trade-offs are a smaller catalogue than Vendasta's 250-plus marketplace and service prices that are not published, so you need quotes before you can price your own packages. Reviewers also report that the split between platform and paid services takes a while to get straight in your head.
Duda is the opposite end of the spectrum: a website platform built for agencies, publishers and software companies that need to produce a lot of small business sites and let clients make safe edits. At the time of writing, Basic is $25 a month ($19 on annual billing), Team $39 ($29), Agency $69 ($52) with four sites included, and White Label $199 ($149) with four sites. Custom is quoted by sales. All plans allow unlimited client accounts, with three team seats on Basic and six on Team and Agency.
White labelling is restricted to the White Label and Custom plans, and it is thorough where it exists: a branded client login, a white-label client dashboard, notification emails from an address your team chooses, and the builder on your own domain. The API is reserved for Custom, and ecommerce is a paid upgrade rather than part of the base plan.
Pick Duda if your business is websites and client self-editing, and you want speed and reliability more than a CRM. Pick something else if you need pipelines, reputation management or fulfilment, because Duda does not try to be that. Our Duda alternatives for agencies guide covers the cases where it is and is not the better buy.
Wix Studio is worth including because so many agencies compare it, and worth being blunt about. It gives you a capable design canvas, a workspace to manage client sites, and a partner programme that pays 20% or more revenue share on premium plans you buy and publish for clients, with tiered benefits as your volume grows. Client sites sit on Wix plans, which range from about $17 a month on annual billing up to $159 for the top business tier.
What it is not is a white-label shelf. Your clients work inside a Wix-branded product, you do not set your own package prices inside the platform, and the money flows through Wix with a share back to you. Sources disagree about how much branding can be removed on the highest tiers, so treat any claim of full white labelling as something to confirm in writing before you pitch it.
Choose Wix Studio when design quality and a mature app ecosystem matter more than owning the brand and the billing. Avoid it if your proposition is "your website platform, from us".
Simvoly is a funnel and website builder with a white-label programme aimed at small agencies and solo operators. At the time of writing, WL Basic is $69 a month or $59 on annual billing, WL Advanced is $149 or $129, and WL Ultimate is $497 or $429. Each tier includes one project: two websites and ten funnels on Basic, five websites and unlimited funnels on Advanced, unlimited websites and funnels on Ultimate, with marketing subscriber limits of 500, 1,000 and 5,000. Extra projects run from roughly $5 to $8 a month depending on tier.
You add your logo and domain, apply custom CSS and JavaScript, create your own client plans and connect your own payment processor, so the money and the pricing are yours. For an agency with 10 to 30 small clients, the maths is appealing: a fixed licence plus a few dollars per client site.
The honest limits are scale and depth. The CRM and marketing tools are lighter than GoHighLevel or Vendasta, the ecosystem is small, and published pricing has moved around enough that you should confirm your tier and per-project fee in writing.
10Web is for agencies that want to keep clients on real WordPress while cutting build time. Business plans start at $10 a month on annual billing for AI Starter (one website), $15 for AI Premium (two) and $22.50 for AI Ultimate (four).
The agency tiers are where white labelling appears. Agency Starter is $42.50 a month billed annually ($510 a year) for 10 websites, with cloning, redesign and Figma tools and unlimited automated migrations. Agency Core is $80 a month ($960 a year) for 20 websites and adds a branded dashboard and builder plus client billing through Stripe or PayPal, with a 7% billing transaction fee. Agency Pro is quoted for 50 or more sites, supports any billing system and can bring that fee as low as 0%.
Model the 7% carefully: on $8,000 a month of client billing it is $560, which may justify the jump to Pro on its own. There is no CRM, reputation management or fulfilment here, so this is a website and hosting play rather than a Vendasta replacement.
WebNewBiz sits in a narrower spot than Vendasta on purpose. Instead of a marketplace of services, it gives agencies one platform where client sites are drafted by AI and then edited by chat, with an online store and a CRM in the same account. You describe the client's business in plain language, the AI website builder drafts the pages, layout and copy, and you refine it by talking to the AI Copilot rather than wrestling a drag-and-drop canvas. Every plan includes hosting, a full WordPress CMS, SSL, mobile optimisation, themes and templates and 24/7 chat support.
The white-label side is the part agencies ask about. Your name, logo, colours and favicon run the dashboard, clients log in to a panel branded as your agency on your own dashboard domain such as app.youragency.com, and the login page, invites, emails and invoice PDFs carry your brand. You can send email through your own SMTP. You create client accounts, put each on a plan with limits on websites, team members and features, suspend a client who stops paying, and either log in as the client to do the work yourself or leave them to it. Pricing is yours too: your own packages (recurring, one-off or free, billed weekly, monthly, quarterly or yearly, with an optional setup fee and several currencies), your own storefront page listing them, and your own Stripe or PayPal account so client payments land with you. There is also a REST Partner API with single sign-on links and webhooks if you want websites inside your own product. Details sit on the white-label website builder for agencies page.
From Growth upwards, client accounts include an AI CRM that reads and scores leads, tracks deals, tasks and bookings, and sends invoices that chase themselves, with website enquiries and store buyers arriving as contacts automatically. It also has an AI funnel builder: describe the offer and it drafts a landing page, opt-in and thank-you page, or start from one of 26 templates and edit each step. The same branding rules apply, as covered on the white-label CRM for agencies page. Retail prices give you a sense of the ceiling you are selling under: Lite $9, Starter $29, Growth $79, Pro $149 and Ultimate $199 a month, with the first month at $1 and no minimum contract. Agency pricing is not published, so you ask for a quote.
The weaknesses are real and worth stating. WebNewBiz is younger and smaller than Duda, GoHighLevel or Webflow's agency programmes, and there is no app marketplace or services catalogue like Vendasta's, so if you came for 250 resellable products this is not it. The app ecosystem and community are much smaller than Wix, Squarespace or Shopify. The AI first draft still needs your edits, photos and facts. The CRM starts at the $79 Growth tier, not the cheapest one, and there is no free plan. There is no built-in IDX or MLS feed for property listings and no crew dispatch for field services. And sites cannot be exported as files to another host: content and the domain move, the layout is rebuilt.
One cheap way to test any AI-first platform is to generate a site for a real prospect and see whether the draft is close enough to sell from. You can try our free AI Website Preview, which designs a homepage from a single sentence, before you commit to anything.
What is the closest alternative to Vendasta for agencies?
DashClicks is the closest in shape: agency software plus a fulfilment centre for white-label ads, SEO, content, social posts and directory listings, at one flat price (Pro is $199 a month, or $1,788 a year, at the time of writing) with unlimited sub-accounts and no wholesale spend minimum. GoHighLevel is closest if what you really want is the CRM, automation and rebilling layer rather than the services shelf.
Does Vendasta cost anything if I am not reselling much yet?
Yes. At the time of writing the platform subscription is $0 on Starter, Professional and Premium, but each plan carries a monthly minimum of wholesale spend: $99, $499 and $999 respectively. If your client orders fall short of the minimum you pay the difference, and unused minimum does not roll over to the next month. Starter is month to month, while Professional and Premium are on a one-year contract.
Which platforms let me bill clients through my own payment account?
GoHighLevel (SaaS mode on Agency Pro), Simvoly's white-label tiers, 10Web's Agency Core and above, and WebNewBiz all let you set your own prices and take payment through your own processor. On 10Web Agency Core there is a 7% billing transaction fee, which drops as low as 0% on Agency Pro. Duda collects payments through its platform under your brand, and Wix Studio has clients on Wix plans with a partner revenue share instead.
Do I need a platform with fulfilment services?
Only if you intend to sell work you cannot or do not want to staff, such as paid media management, link building or directory listings. If you build and look after websites yourself, a fulfilment marketplace is cost and complexity you will not use, and a website-first platform will be cheaper and faster for your team to learn.
Can I move client websites off Vendasta or another builder onto a new platform?
You can move the content, the domain and the email records, but almost never the layout. Builders store pages in their own format, so the site is rebuilt on the new platform rather than exported as files. Budget a rebuild per client site, start with your two or three simplest clients, and keep the old account live until DNS has settled.
How much should my agency charge clients on top of the platform cost?
Work from your true monthly cost per client (platform share, domain, any paid add-ons, plus your support time), then price the outcome rather than the software. Most agencies land on a setup fee plus a monthly care plan. Our guide on web design pricing packages walks through the maths with example tiers.
If the agency side is what you are weighing up, the quickest way forward is a conversation: talk to us about white-label and we will walk you through the client dashboard, your own domain and branding, how packages and payments work, and what agency pricing looks like for the number of clients you actually have.
If you would rather poke at the product first, build a site the way your clients would. Start for $1 for the first month, describe a business in a sentence, and see how close the first draft lands. No minimum contract, and you can cancel any time.